WE ACTIVATE BRANDS WHERE CULTURE MOVES.
Connecting people, widening circles, creating a chain of moments that move.
BORN IN CASTING, BUILT FOR ACTIVATION.
STATS was founded in 2021 with a single craft: influencer casting built for social. We choose the people who truly fit a brand's world — flatly, free of vested interests. That integrity became the foundation for everything we added next: creative production, digital media, and brand events. Today we design the experience, amplify it across social, measure what worked, and carry it into the next move. We call that continuous flow brand activation, and we intend to be the most trusted partner in it.
























- Airbnb
- agnes b
- adidas Originals
- BALMAIN
- BALMUDA
- BEAMS
- Brooks Brothers
- BURBERRY FRAGRANCE
- Calvin Klein
- Cassina
- CHAUMET
- Champion
- Chloe FRAGRANCE
- Christian Louboutin
- CONVERSE
- C.P. Company
- DOLCE&GABBANA FRAGRANCE
- EDWIN
- Ferragamo
- gelato pique
- Goldwin
- GU
- HANKYU UMEDA
- Hanes
- Henkel
- HERA
- JIMMY CHOO
- JINS
- KEEN
- Le Creuset
- MACKINTOSH
- Manhattan Portage
- MANOLO BLAHNIK
- Mercedes-Benz
- MOROCCANOIL
- PLAN C
- SAVAS
- TABASCO
- THREE
- TOMMY HILFIGER
- Triumph
- TUMI
- WMF
- ZENITH
Casting that understands the brand's world — and builds relationships to last
We study a brand and its products deeply before we cast, and we keep every selection flat. Trusted with global luxury campaigns that demand rigorous headquarters approval, we hold ourselves to both sensibility and logic at the highest level.
Designed backwards from the post
Around each casting we run experiential marketing end to end — event production, film and photo creative, and social amplification. No juggling separate vendors: one team, one tone, all the way to the moment the experience reaches its audience.
Rigorous analysis by a dedicated AI team
Measurement and reporting come standard. You see in numbers why something worked — and every campaign we run together sharpens the next one.
Primary-source reports drawn from our own campaign records, plus field notes on how the work actually gets done. Where the industry deals in impressions, we answer in numbers.
フォロワー数の帯域を揃えても、ERの個体差は帯域間の差より大きい。分母をフォロワー数に統一した487件の実績記録から、帯域という物差しの使いどころを検証します。
起用の選定を、機械的に外す一段目と人が見比べる二段目に分けるのはなぜか。「探す」と「見比べる」という仕事の違いから、選定の順序設計を実務目線で考えます。
タイアップの成果が噴み合わないとき、原因はインフルエンサー個人ではなく起用側の座組設計にあることが多い。選定基準の単純化・依頼の粒度不足・タイミング設計の欠如・フォローアップの欠如という4つの失敗類型を、自社の振り返りから言語化します。
S/PRODUCTS
Built out of problems we've seen firsthand and heard from clients. All available to try at S/CAFE.

An AI creative-generation tool for luxury brands. Learns a brand's world to generate high-quality images, with pro retouching available.

AI shift-management for restaurants and cafés — from collecting availability to auto-scheduling and adjustments, all in one place. Weekly schedules built in minutes.

A QR check-in system built for invitation-only events — invitation, RSVP, QR issuance, and day-of check-in all in one. No app needed for guests; check-in takes about two seconds.

An experiential mirror with AI built into a real mirror. Layered over your own reflection, AI surfaces a diagnosis or recommendation tailored to each guest — updating the in-store or event experience without breaking the brand's world.

A made-to-order activation practice building experiences from the ground up for each brand — planning, technology, and day-of operations, all under one team. We design the moment guests want to share.

An AI photo product that generates a two-shot with a favorite talent on the spot. A snapshot at the venue becomes a keepsake standing next to someone they admire — the kind of moment people want to share on SNS.

S/CAFE
STATS runs S/CAFE in Yoyogi-Uehara. It's where we meet brand partners and influencers alike over a good drink — and it doubles as a space where visitors can try our latest products.
JOIN THE TEAM
We're looking for teammates who engage sincerely with the people around them, think and act on their own, and push one another to be better.
COMPANY
Connecting people, widening circles, creating a chain of moments that move.
CONTACT
Get in touch about influencer casting, brand event invitations, or SNS strategy. We'll start by understanding your challenges, then propose the plan that fits. Consultations and quotes are free.
- We reply within 1–2 business days
- The team that will actually run your project
- Consultations and quotes are free
- We can take on part of a project, or run alongside other partners
Prefer to start with materials?
Request our “スタッツ 実績資料+会社概要” from any service page — a summary of our track record and process, sent by email after a quick review.
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