STATS INC. | Influencer Casting & Brand Activation
Connecting people, widening circles, creating a chain of moments that move.
BORN IN CASTING, BUILT FOR ACTIVATION.
STATS was founded in 2021 with a single craft: influencer casting built for social. We choose the people who truly fit a brand's world — flatly, free of vested interests. That integrity became the foundation for everything we added next: creative production, digital media, and brand events. Today we design the experience, amplify it across social, measure what worked, and carry it into the next move. We call that continuous flow brand activation, and we intend to be the most trusted partner in it.
- Airbnb
- agnes b
- adidas Originals
- BALMAIN
- BALMUDA
- BEAMS
- Brooks Brothers
- BURBERRY FRAGRANCE
- Calvin Klein
- Cassina
- CHAUMET
- Champion
- Chloe FRAGRANCE
- Christian Louboutin
- CONVERSE
- C.P. Company
- DOLCE&GABBANA FRAGRANCE
- EDWIN
- Ferragamo
- gelato pique
- Goldwin
- GU
- HANKYU UMEDA
- Hanes
- Henkel
- HERA
- JIMMY CHOO
- JINS
- KEEN
- Le Creuset
- MACKINTOSH
- Manhattan Portage
- MANOLO BLAHNIK
- Mercedes-Benz
- MOROCCANOIL
- PLAN C
- SAVAS
- TABASCO
- THREE
- TOMMY HILFIGER
- Triumph
- TUMI
- WMF
- ZENITH
Casting that understands the brand's world — and builds relationships to last
We study a brand and its products deeply before we cast, and we keep every selection flat. Trusted with global luxury campaigns that demand rigorous headquarters approval, we hold ourselves to both sensibility and logic at the highest level.
Designed backwards from the post
Around each casting we run experiential marketing end to end — event production, film and photo creative, and social amplification. No juggling separate vendors: one team, one tone, all the way to the moment the experience reaches its audience.
Rigorous analysis by a dedicated AI team
Measurement and reporting come standard. You see in numbers why something worked — and every campaign we run together sharpens the next one.
Primary-source reports drawn from our own campaign records, plus field notes on how the work actually gets done. Where the industry deals in impressions, we answer in numbers.
YouTubeの「1再生」の定義変更、Instagramリールの音声AI翻訳、編集部員が自ら出演する新しいカルチャーメディア「Ah! channel」、春の即完売から間を置かないブルックス ブラザーズ × ニューエラの新作など、キャスティングの現場で今週話題になった6つの動きを、私たちの目線でまとめました。
新作サイクルの速さや発表会文化、テクスチャの伝わりにくさ、肌質や好みの個人差など美容業界に固有の条件を整理し、発表会招致・ギフティング・タイアップ・店頭やポップアップという施策の型ごとに、美容ならではの設計ポイントを解説します。
UGCとは何かをタイアップ投稿・ギフティング投稿と比較しながら定義し、起用した相手への依頼が周囲の自発的な投稿につながっていく構造を整理します。あわせて、ブランドが設計できる体験・素材・投稿のしやすさ・許諾という4つの条件も解説します。
S/PRODUCTS
Built out of problems we've seen firsthand and heard from clients. All available to try at S/CAFE.
An AI creative-generation tool for luxury brands. Learns a brand's world to generate high-quality images, with pro retouching available.
AI shift-management for restaurants and cafés — from collecting availability to auto-scheduling and adjustments, all in one place. Weekly schedules built in minutes.
A QR check-in system built for invitation-only events — invitation, RSVP, QR issuance, and day-of check-in all in one. No app needed for guests; check-in takes about two seconds.
An experiential mirror with AI built into a real mirror. Layered over your own reflection, AI surfaces a diagnosis or recommendation tailored to each guest — updating the in-store or event experience without breaking the brand's world.
A made-to-order activation practice building experiences from the ground up for each brand — planning, technology, and day-of operations, all under one team. We design the moment guests want to share.
An AI photo product that generates a two-shot with a favorite talent on the spot. A snapshot at the venue becomes a keepsake standing next to someone they admire — the kind of moment people want to share on SNS.
S/CAFE
STATS runs S/CAFE in Yoyogi-Uehara. It's where we meet brand partners and influencers alike over a good drink — and it doubles as a space where visitors can try our latest products.
JOIN THE TEAM
We're looking for teammates who engage sincerely with the people around them, think and act on their own, and push one another to be better.
COMPANY
Connecting people, widening circles, creating a chain of moments that move.
CONTACT
Get in touch about influencer casting, brand event invitations, or SNS strategy. We'll start by understanding your challenges, then propose the plan that fits. Consultations and quotes are free.
- We reply within 1–2 business days
- The team that will actually run your project
- Consultations and quotes are free
- We can take on part of a project, or run alongside other partners
- Japanese, English, and Korean — a native Korean speaker is on our team full-time
Prefer to start with materials?
Request our “スタッツ 実績資料＋会社概要” from any service page — a summary of our track record and process, sent by email after a quick review.
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