Actor, Model & Talent Casting｜TALENT CASTING
Brand films and key visuals sometimes need visual presence more than SNS reach. STATS casts actors, models, and athletes, handling agency coordination, terms negotiation, and usage-rights scope. We can also design a mix with SNS talent.
Selecting actors, models, and athletes who fit the brand's tone — with recommendations for pairing them with SNS talent where useful.
Agency coordination and negotiation on appearance terms and usage scope. For projects needing headquarters approval, we build decks ready for that process.
Defining platform, term, and edit permissions upfront — locked in ahead of the shoot to avoid disputes later.
We work across talent and influencers
Casting agencies tend to lean toward either 'talent' or 'influencers.' Blending the two is sometimes the more effective move for a campaign — and because we handle both, we can build the mix around the goal.
Usage scope locked in early
For actors and models, platform and term terms tend to become an issue later on. We lock in scope before the shoot.
Unbiased selection
We're not tied by capital to any specific agency, so we don't push a particular pick — the person who fits the brand is chosen on a flat basis.
How should we choose between influencers and actors or models?
Influencers when you want reach and relatability; actors or models when you need visual presence or brand prestige. In practice, a common effective combination is actors for the key visual and influencers for SNS reach. We'll recommend based on the goal.
Can you handle agency coordination too?
Yes — appearance terms, scheduling, and usage-rights negotiation are all part of what we do. For international brands requiring headquarters approval, we build candidate decks and articulate the rationale as part of that process.
Can you cast athletes?
Yes. In sports and outdoor, credibility as an active practitioner carries real weight, so athlete casting is often the right call. We can also coordinate with sporting associations where needed.
When should usage-rights terms be settled?
Before the shoot. For actors and models, platform and term terms tend to become an issue after the fact, and negotiating post-shoot drives costs up. The rule is to lock in which platforms and for how long before moving forward.
Primary-source reports drawn from our own campaign records, plus field notes on how the work actually gets done. Where the industry deals in impressions, we answer in numbers.
CONTACT
Start by requesting materials covering our track record and process. If you already have something specific in mind, reach us directly through the contact form. We'll review your situation and propose the plan that fits.
- We reply within 1–2 business days
- The team that will actually run your project
- Consultations and quotes are free